SMS Rules and Regulations for Kuwait

Kuwait SMS Regulations: All You Need to Know

Before you start sending SMS messages to Kuwait, please ensure that you understand the regulations around text messaging in the country. All programs are required to be compliant with the applicable laws.

Country Summery
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Name: Kuwait
ISO Code: KW
Country Code: 965
Mobile Country Code (MCC): 419

Mobile Network Provider List (MNOs)
-Zain
-Ooredoo
-STC

Mobile Virtual Network Operator List (MVNO)
-Virgin
-Friendi

General guidelines
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One way: yes
Two way support: no
Long and short codes: no
Concatenated msg support (long): yes
Mobile number partibility (MNP): yes - ported numbers
Do not disturb list (DND): yes (Zain, Ooredoo)
message length:
GSM 160 153 (per message)
ASCII 160 153 (per message)
Unicode 70 67 (per message)

SenderID Guidelines
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Registration required: yes, pre-registration. Dynamic senderid not supported.
Documentation required: yes, NOC letter, License, Civil ID
Type support:
-Alphanumeric: Yes - pre-registration
-Numeric: Not supported
Regulation:
-Generic names: Prohibited: such as INFO, SMS, NOTICE etc.

Content Summery
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Type support: Promotional (Marketing) and Transactional (OTP, Notifications)
Registration required: no
Links allows: yes
Restrictions
-​​Only communicate during an end user's daytime hours unless it is urgent.
-Opt-in and Opt-out are required, especially for marketing traffic​
-Do not contact end users on do-not-call or do-not-disturb registries
Forbidden topics
-Adult or Otherwise Inappropriate Content
-Religion
-Gambling
-Race
-SPAM

Useful regulatory links:
https://www.citra.gov.kw/sites/en/LegalReferences/User_Protection_and_Privacy_Rules_Regulation.pdf https://www.citra.gov.kw/sites/en/LegalReferences/International-Roaming-Services-Regulations.pdf

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